The Revival of Brutalist Web Design

Exploring the resurgence of brutalist design principles in modern web development.

The Revival of Brutalist Web Design

Brutalist web design has made a remarkable comeback in recent years. Originally inspired by the architectural movement of the same name, brutalist design embraces raw, unpolished aesthetics and functionality over decorative elements.

What is Brutalist Web Design?

Brutalist web design is characterized by:

  • Minimal styling and decoration
  • Raw, exposed HTML elements
  • Monospaced typography
  • High contrast colors
  • Asymmetrical layouts
  • Visible grid systems

The term "brutalism" comes from the French word "brut," meaning raw or rough. In architecture, it referred to exposed concrete buildings with a raw, unfinished appearance. In web design, it translates to websites that expose their construction and embrace an unpolished aesthetic.

Why the Resurgence?

Several factors have contributed to the revival of brutalist web design:

  1. Reaction to Homogeneity: As templates and design systems have made websites look increasingly similar, brutalism offers a way to stand out.

  2. Focus on Performance: Brutalist sites often load faster due to minimal styling and JavaScript.

  3. Authenticity: In an era of polished digital experiences, the raw, unfiltered nature of brutalism feels authentic and honest.

  4. Artistic Expression: Designers are using brutalism as a form of artistic expression and rebellion against conventional design rules.

Notable Examples

Some notable examples of modern brutalist websites include:

Implementing Brutalist Design

If you're interested in incorporating brutalist elements into your designs, consider:

  • Stripping away unnecessary decorative elements
  • Using system fonts or monospaced typography
  • Creating high-contrast color schemes
  • Embracing asymmetry and unconventional layouts
  • Making grid systems visible
  • Using raw HTML elements with minimal styling

Conclusion

Brutalist web design offers a refreshing alternative to the polished, template-driven websites that dominate the internet. While it may not be suitable for every project, its principles can inspire more authentic, performance-focused, and distinctive digital experiences.

Whether you fully embrace brutalism or simply incorporate some of its elements, this design approach encourages us to question conventions and explore the raw, unfiltered potential of the web as a medium.